News, Concepts, SEMA Have you heard? Have you seen? No? Come on in, read and discuss the latest from Chevrolet. (This is not a tech section.)

Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand percepti

Thread Tools
 
Search this Thread
 
Old February 5th, 2014, 5:08 AM
  #1  
Forum Editor
Thread Starter
 
Chevrolet Forum News's Avatar
 
Join Date: Sep 2012
Posts: 2,011
Likes: 0
Received 7 Likes on 7 Posts
Default Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand percepti

Filed under: Car Buying, Chevrolet, Ford, Honda, Subaru, Toyota, Tesla



According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.

It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.

The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.Continue reading Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey originally appeared on Autoblog on Wed, 05 Feb 2014 06:00:00 EST. Please see our terms for use of feeds.



Permalink | Email this | Comments

More...
The following users liked this post:
tommybrok (April 19th, 2021)
Related Topics
Thread
Thread Starter
Forum
Replies
Last Post
Chevrolet Forum News
News, Concepts, SEMA
1
June 16th, 2014 10:59 PM
Chevrolet Forum News
News, Concepts, SEMA
0
September 17th, 2013 3:48 PM
Chevrolet Forum News
News, Concepts, SEMA
0
July 25th, 2013 5:08 AM
Chevrolet Forum News
News, Concepts, SEMA
0
November 29th, 2012 9:08 AM



Quick Reply: Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand percepti



All times are GMT -5. The time now is 1:17 AM.