Chevy Adra Concept CUV is a Bowtie'd Soul
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Chevy Adra Concept CUV is a Bowtie'd Soul
Filed under: Concept Cars, Budget, Crossover, Chevrolet, GM, Misc. Auto Shows, India
The Indian auto market is still small in relation to giants like the North America, Europe and China, but the emerging market is expected to become a global force in short order. General Motors considers it important enough to reveal this new Chevrolet Adra Concept crossover at the Delhi Auto Expo this week, suggesting the automaker will shortly take on the country's popular compact CUV market with a new entry.
The Adra Concept has been engineered specifically for the market at the GM Technical Centre-India in Bangalore. It has the large grille and headlights extending over the fenders that Chevrolet uses in many of its Southeast Asian vehicles, but it adds sharper creases, especially down the center, and incorporates a rear shape and overall tall wagon aesthetic very similar to the Kia Soul. The interior looks very modern, complete with a flat-bottomed steering wheel and a large center infotainment screen. Unfortunately, so far, Chevrolet isn't revealing any technical details about the little crossover.
The problem with the Adra is that at 4.2 meters (165 inches) in length, it misses out on the lower taxes India grants on vehicles shorter than 4 meters, models like the successful Ford EcoSport. Malaysian source Paultan predicts that it if it makes it to production, the Adra will likely be shortened to take advantage of the government's more favorable classification.
GM International Operations boss Stefan Jacoby says that concepts like the Adra, "represent our commitment to continue growing our presence in India." There is no word if the Adra will be go into production, but it looks production-ready to our eyes. Check out our galleries, then scroll down to read the official press details and see if you agree with us.Continue reading Chevy Adra Concept CUV is a Bowtie'd Soul
Chevy Adra Concept CUV is a Bowtie'd Soul originally appeared on Autoblog on Wed, 05 Feb 2014 13:01:00 EST. Please see our terms for use of feeds.
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The Indian auto market is still small in relation to giants like the North America, Europe and China, but the emerging market is expected to become a global force in short order. General Motors considers it important enough to reveal this new Chevrolet Adra Concept crossover at the Delhi Auto Expo this week, suggesting the automaker will shortly take on the country's popular compact CUV market with a new entry.
The Adra Concept has been engineered specifically for the market at the GM Technical Centre-India in Bangalore. It has the large grille and headlights extending over the fenders that Chevrolet uses in many of its Southeast Asian vehicles, but it adds sharper creases, especially down the center, and incorporates a rear shape and overall tall wagon aesthetic very similar to the Kia Soul. The interior looks very modern, complete with a flat-bottomed steering wheel and a large center infotainment screen. Unfortunately, so far, Chevrolet isn't revealing any technical details about the little crossover.
The problem with the Adra is that at 4.2 meters (165 inches) in length, it misses out on the lower taxes India grants on vehicles shorter than 4 meters, models like the successful Ford EcoSport. Malaysian source Paultan predicts that it if it makes it to production, the Adra will likely be shortened to take advantage of the government's more favorable classification.
GM International Operations boss Stefan Jacoby says that concepts like the Adra, "represent our commitment to continue growing our presence in India." There is no word if the Adra will be go into production, but it looks production-ready to our eyes. Check out our galleries, then scroll down to read the official press details and see if you agree with us.Continue reading Chevy Adra Concept CUV is a Bowtie'd Soul
Chevy Adra Concept CUV is a Bowtie'd Soul originally appeared on Autoblog on Wed, 05 Feb 2014 13:01:00 EST. Please see our terms for use of feeds.
Permalink | Email this | Comments
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