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The story behind Chevrolet starts with the name of its founder, Louis Chevrolet, a man from Switzerland who immigrated to the United States in 1901. During the following years Louis Chevrolet worked himself until becoming a popular race car driver.Together with his brother Arthur and William Durant, they founded Chevrolet Motors in 1911...Louis Chevrolet had a disagreement with William Durant soon after he founded the brand.
Sadly, the founders departed from Chevrolet Motors before it became one of the biggest car companies in America... Although he left the company in 1915, Chevrolet continued to be a huge success in the automotive industry.
Louis Chevrolet's achievements in the racing world and the brand he founded had a profound impact on the automotive industry. He died in 1941, but the Chevrolet brand still occupies an important position in the global automotive market.
This the Untold Story of Chevrolet and the co-founder that bears the company's name; Louis Chevrolet.